Part-Time Chad
Luminary
- Joined
- Jan 5, 2022
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I'm booked in Qatar QSuites (Business Class) for my New York–Doha flight this October, but I've been struggling to complete my itinerary to Jakarta because I'd really like to fly the final segment in First Class. Unfortunately, there don't appear to be any nonstop First Class flights between Doha and Jakarta.
I had been looking forward to flying Garuda Indonesia's magnificent First Class Suites, which were once available on that route. But Garuda eliminated First Class there.
Then I remembered that Garuda also offered First Class between Amsterdam and Jakarta. An extra layover wasn't ideal, but I was willing to make the detour just to experience a truly world-class First Class product one more time.
No luck.
Garuda has eliminated First Class on that route, too. The only options now are Business Class or Premium Economy. Thanks, but I'm not going out of my way to Amsterdam for that.
It got me thinking: as society continues to lower its standards, genuine luxury increasingly seems out of place. Commercial First Class—once a fixture on many international airlines and readily bookable just a decade ago— is steadily disappearing.
The broader trend isn't toward building better products. It's toward compressing everything into the middle. Premium experiences are no longer viewed as something to aspire to; they're increasingly treated as unnecessary indulgences. In today's cultural climate, they're even viewed by some as vulgar.
This is yet another insidious sign of our declining standard of living. The erosion isn't limited to higher grocery bills or lower-quality products—it also shows up in the choices we're no longer given. Year by year, more options disappear, and consumers are expected to accept having less while paying more.
If this trajectory continues, don't be surprised if airlines eventually decide that premium cabins themselves are relics of the past. At that point, everyone will be offered the same experience in the name of "equity."
And we'll all be equally miserable.
I had been looking forward to flying Garuda Indonesia's magnificent First Class Suites, which were once available on that route. But Garuda eliminated First Class there.
Then I remembered that Garuda also offered First Class between Amsterdam and Jakarta. An extra layover wasn't ideal, but I was willing to make the detour just to experience a truly world-class First Class product one more time.
No luck.
Garuda has eliminated First Class on that route, too. The only options now are Business Class or Premium Economy. Thanks, but I'm not going out of my way to Amsterdam for that.
It got me thinking: as society continues to lower its standards, genuine luxury increasingly seems out of place. Commercial First Class—once a fixture on many international airlines and readily bookable just a decade ago— is steadily disappearing.
The broader trend isn't toward building better products. It's toward compressing everything into the middle. Premium experiences are no longer viewed as something to aspire to; they're increasingly treated as unnecessary indulgences. In today's cultural climate, they're even viewed by some as vulgar.
This is yet another insidious sign of our declining standard of living. The erosion isn't limited to higher grocery bills or lower-quality products—it also shows up in the choices we're no longer given. Year by year, more options disappear, and consumers are expected to accept having less while paying more.
If this trajectory continues, don't be surprised if airlines eventually decide that premium cabins themselves are relics of the past. At that point, everyone will be offered the same experience in the name of "equity."
And we'll all be equally miserable.