
.exotic4u
Banned
- Joined
- Mar 10, 2025
- Posts
- 257
- Reputation
- 160
The lore of Lookism.net begins in the aftermath of several forums dedicated to dating struggles and controversial social theories. It originated in June 2015 when a user known as “Victory” launched the site after Sluthate (itself a rebrand of PUAHate) experienced frequent downtime. Victory, whose real identity remains unknown, acted as the site’s administrator and steward, guiding its early structure. Lookism.net quickly became a hub for users obsessed with facial aesthetics, genetic determinism, and a worldview known as the “blackpill,” which suggests that physical appearance—especially facial structure—completely determines social and romantic success. Members of the site frequently discussed “looksmaxxing” techniques such as surgery, fitness, and grooming in pursuit of the elusive “Chad” ideal.
As the forum matured, it endured waves of internal sabotage and digital warfare. In 2019, a user named “dimez” reportedly hacked the site using an SQL injection, resulting in a rollback of content. Later that year, another user, “Zesto,” took over the admin account and briefly shut down the site, prompting mass confusion. Victory eventually reclaimed control, and by December 2021, the forum had shut down. However, many of its members migrated to spin-off sites like looksmax.org and Discord servers. Though Lookism.net no longer operates, its legacy and ideological framework persist in internet subcultures devoted to appearance-focused self-improvement and fatalistic dating beliefs.
May this settle in and remember where this community came from.
As the forum matured, it endured waves of internal sabotage and digital warfare. In 2019, a user named “dimez” reportedly hacked the site using an SQL injection, resulting in a rollback of content. Later that year, another user, “Zesto,” took over the admin account and briefly shut down the site, prompting mass confusion. Victory eventually reclaimed control, and by December 2021, the forum had shut down. However, many of its members migrated to spin-off sites like looksmax.org and Discord servers. Though Lookism.net no longer operates, its legacy and ideological framework persist in internet subcultures devoted to appearance-focused self-improvement and fatalistic dating beliefs.
May this settle in and remember where this community came from.