This is what peak performance looked like for a guy in 1999

[EdouardManlet]

Pitt in Fight Club is the classic example, but look at any movie you like from that era and the male protagonist is athletic but not even close to the levels of jacked you see these days.

 

[n0rthface]

How the 'perfect body' for men went from chubby to skinny to muscular over the last 150 years

Artist Nickolay Lamm drew illustrations that show how our conception of the "perfect body" for men has changed over the last 150 years.

www.businessinsider.com