A lot of rappers are from hoods and are classically masculine. When you grow up in dangerous areas you are expected to be masculine.
On top of that add status, bad boy imagery, etc.
Women love masculinity. You don't even need muscle. Good face will make the effect 1000x more effective of course.
Masculinity is mostly hormones when growing up and from the womb tbh. You can't even learn it 100%. That's why red pill guys tend to try to emulate it but look like fools doing so...
Then on top add good looks and you're settled. Of course if you are ugly as hell and masculine it will take away from the effect.
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