Lay's chips pulled one of the best marketing campaigns of this year

[Jason Voorhees]

Lay's recently rebranded it's logo and somehow managed to avoid the rage of the internet along with the logo they pushed this line 42% of our customers didn't know our chips were made of potatoes

Lay's drastically rebrands after disturbing finding: 42% of consumers didn't know their chips were made out of potatoes | Fortune

New bags—matte-ified and designed to look like wood planks (like a potato crate)—will hold the chips with revamped ingredient lists.

fortune.com

Us recently announced that it was going to be banning multiple petroleum based synthetic food dyes by the end of 2026

HHS, FDA to Phase Out Petroleum-Based Synthetic Dyes in Nation’s Food Supply

The U.S. Department of Health and Human Services and FDA today announced a series of new measures to phase out all petroleum-based synthetic dyes from the nation’s food supply—a significant milestone in the administration’s broader initiative to Make America Healthy Again.

www.fda.gov

So this is what the rebrand was all about. They didn't just rebrand but also changed their chips they but instead of admitting their chips had synthetic food dyes they were like you guys didn't realize our chips were made of real potatoes. Another marketing genius for the books

 

[Jason Voorhees]

@BigBallsLarry @Shahnamehgymmaxx @Swarthy Knight @BeanCelll

 

[Water Bomb]

Interesting thread as always.

 

[kahi]

Lemon lays mog any other lays

 

[Oliver12]

pickle lays mog

 

[BeanCelll]

Akways been a dorito's and pringles guy tbh

yellow lays are nice though

 

[59H390]

I dont rlly fw chips tbh

 

[ceceslayer]

pickle lays mog

dnr

 

[Nodesbitch]

View attachment 4260135View attachment 4260136

Lay's recently rebranded it's logo and somehow managed to avoid the rage of the internet along with the logo they pushed this line 42% of our customers didn't know our chips were made of potatoes

View attachment 4260140

Lay's drastically rebrands after disturbing finding: 42% of consumers didn't know their chips were made out of potatoes | Fortune

New bags—matte-ified and designed to look like wood planks (like a potato crate)—will hold the chips with revamped ingredient lists.

fortune.com

View attachment 4260141

Us recently announced that it was going to be banning multiple petroleum based synthetic food dyes by the end of 2026

HHS, FDA to Phase Out Petroleum-Based Synthetic Dyes in Nation’s Food Supply

The U.S. Department of Health and Human Services and FDA today announced a series of new measures to phase out all petroleum-based synthetic dyes from the nation’s food supply—a significant milestone in the administration’s broader initiative to Make America Healthy Again.

www.fda.gov

So this is what the rebrand was all about. They didn't just rebrand but also changed their chips they but instead of admitting their chips had synthetic food dyes they were like you guys didn't realize our chips were made of real potatoes. Another marketing genius for the books

W marketing

 

[BigBallsLarry]

View attachment 4260135View attachment 4260136

Lay's recently rebranded it's logo and somehow managed to avoid the rage of the internet along with the logo they pushed this line 42% of our customers didn't know our chips were made of potatoes

View attachment 4260140

Lay's drastically rebrands after disturbing finding: 42% of consumers didn't know their chips were made out of potatoes | Fortune

New bags—matte-ified and designed to look like wood planks (like a potato crate)—will hold the chips with revamped ingredient lists.

fortune.com

View attachment 4260141

Us recently announced that it was going to be banning multiple petroleum based synthetic food dyes by the end of 2026

HHS, FDA to Phase Out Petroleum-Based Synthetic Dyes in Nation’s Food Supply

The U.S. Department of Health and Human Services and FDA today announced a series of new measures to phase out all petroleum-based synthetic dyes from the nation’s food supply—a significant milestone in the administration’s broader initiative to Make America Healthy Again.

www.fda.gov

So this is what the rebrand was all about. They didn't just rebrand but also changed their chips they but instead of admitting their chips had synthetic food dyes they were like you guys didn't realize our chips were made of real potatoes. Another marketing genius for the books

really smart tbh, typa shit you have to pull off to avoid internet outrage these days

 

[Jason Voorhees]

W marketing

really smart tbh, typa shit you have to pull off to avoid internet outrage these days

I swear Pepsi and Coca cola are marketing companies first and soda brands second

 

[BigBallsLarry]

I swear Pepsi and Coca cola are marketing companies first and soda brands second

true, can't spend a day without seeing atleast 10 pepsi ads i mean hell I've been forcefed their brand ever since i was born, they've been pushing their campaigns since what, 1940's?

but to be fair their sodas are pretty decent, if i was a soda guy I'd probably be addicted to them (fortunately I'm not, water on top)

 

[Water Bomb]

I swear Pepsi and Coca cola

Which one do you prefer?

I choose Dr Pepper.

 

[Jason Voorhees]

Which one do you prefer?

I choose Dr Pepper.

I like Monster but between the two. Pepsi mogs

 

[Water Bomb]

I like Monster but between the two. Pepsi mogs

Always thought so too.

It just has this citrusy flavor that Coke is missing.

 

[LDARGymmaxx]

View attachment 4260135View attachment 4260136

Lay's recently rebranded it's logo and somehow managed to avoid the rage of the internet along with the logo they pushed this line 42% of our customers didn't know our chips were made of potatoes

View attachment 4260140

Lay's drastically rebrands after disturbing finding: 42% of consumers didn't know their chips were made out of potatoes | Fortune

New bags—matte-ified and designed to look like wood planks (like a potato crate)—will hold the chips with revamped ingredient lists.

fortune.com

View attachment 4260141

Us recently announced that it was going to be banning multiple petroleum based synthetic food dyes by the end of 2026

HHS, FDA to Phase Out Petroleum-Based Synthetic Dyes in Nation’s Food Supply

The U.S. Department of Health and Human Services and FDA today announced a series of new measures to phase out all petroleum-based synthetic dyes from the nation’s food supply—a significant milestone in the administration’s broader initiative to Make America Healthy Again.

www.fda.gov

So this is what the rebrand was all about. They didn't just rebrand but also changed their chips they but instead of admitting their chips had synthetic food dyes they were like you guys didn't realize our chips were made of real potatoes. Another marketing genius for the books

99 percent air

 

[mrdouchebag]

Once I discovered Doritos, I divorced Lays for good. That was back when I was a kid.

 

[Jason Voorhees]

Once I discovered Doritos, I divorced Lays for good. That was back when I was a kid.

Doritos is also owned by PepsiCo. So your money still ends up in the pocket of the same jews regardless.

 

[mrdouchebag]

Doritos is also owned by PepsiCo. So your money still ends up in the pocket of the same jews regardless.

What about Pringles? Don't tell me that is also jew owned?

 

[Jason Voorhees]

What about Pringles? Don't tell me that is also jew owned?

Owned by another company whose majority stake holders are jews. Kellogg's

 

[Jason Voorhees]

@Glorious King

 

[Jason Voorhees]

What about Pringles? Don't tell me that is also jew owned?

Almost everything you put in your mouth in america is owned by Jews btw

 

[Nodesbitch]

I swear Pepsi and Coca cola are marketing companies first and soda brands second

I wonder what it’s like working for such a big companies marketing team, imagine how long they took to approve this

 

[klip11]

View attachment 4260135View attachment 4260136

Lay's recently rebranded it's logo and somehow managed to avoid the rage of the internet along with the logo they pushed this line 42% of our customers didn't know our chips were made of potatoes

View attachment 4260140

Lay's drastically rebrands after disturbing finding: 42% of consumers didn't know their chips were made out of potatoes | Fortune

New bags—matte-ified and designed to look like wood planks (like a potato crate)—will hold the chips with revamped ingredient lists.

fortune.com

View attachment 4260141

Us recently announced that it was going to be banning multiple petroleum based synthetic food dyes by the end of 2026

HHS, FDA to Phase Out Petroleum-Based Synthetic Dyes in Nation’s Food Supply

The U.S. Department of Health and Human Services and FDA today announced a series of new measures to phase out all petroleum-based synthetic dyes from the nation’s food supply—a significant milestone in the administration’s broader initiative to Make America Healthy Again.

www.fda.gov

So this is what the rebrand was all about. They didn't just rebrand but also changed their chips they but instead of admitting their chips had synthetic food dyes they were like you guys didn't realize our chips were made of real potatoes. Another marketing genius for the books

Haitian cannibals and Liberian cannibals only want chips made of jason Voorhees meat

 

[Jason Voorhees]

@savage21 @Perfectiοn @SecularIslamist

 

[Glorious King]

200 iq move

Notice how they rebranded it and made it look older

So that people wouldn't shit on by involving nostalgia into it

 

[savage21]

View attachment 4260135View attachment 4260136

Lay's recently rebranded it's logo and somehow managed to avoid the rage of the internet along with the logo they pushed this line 42% of our customers didn't know our chips were made of potatoes

View attachment 4260140

Lay's drastically rebrands after disturbing finding: 42% of consumers didn't know their chips were made out of potatoes | Fortune

New bags—matte-ified and designed to look like wood planks (like a potato crate)—will hold the chips with revamped ingredient lists.

fortune.com

View attachment 4260141

Us recently announced that it was going to be banning multiple petroleum based synthetic food dyes by the end of 2026

HHS, FDA to Phase Out Petroleum-Based Synthetic Dyes in Nation’s Food Supply

The U.S. Department of Health and Human Services and FDA today announced a series of new measures to phase out all petroleum-based synthetic dyes from the nation’s food supply—a significant milestone in the administration’s broader initiative to Make America Healthy Again.

www.fda.gov

So this is what the rebrand was all about. They didn't just rebrand but also changed their chips they but instead of admitting their chips had synthetic food dyes they were like you guys didn't realize our chips were made of real potatoes. Another marketing genius for the books

Very high IQ by them. TBH I still like the old logo better

 

[Perfectiοn]

smart but im surprised thats even allowed lmao

 

[Jason Voorhees]

Buml